Real People Don't Have Time for Social Media
ReadWriteWeb has a great article called Real People Don't Have Time for Social Media. So are you the real folks who don't have time or are you the information professional (anyone else HATE that term?) who has time?
I think it's a matter of priority. Is social networking online something that you prioritize in your life or not? And for those of us who rank firmly in the Community Director category and are immersed in social networks, how do we convey the value of them to those who don't participate now?
I have had success with an internal blog at the library I direct and with IM too. But if I reach much further into the world of social networking, I hit a wall where people get confused, fearful and start to shut down. How do we make the connection? How do we share our enthusiasm without threatening people's library work, because that is often how these online applications are perceived.
I listen, listen, listen, talk, talk, talk, encourage, listen some more, do demos, applaud successes, applaud failures, and listen some more. That's the best I know how to do. I'm hoping some of you have ideas to bridge the gap in the profession and get us all speaking the same language and embracing the new technologies.