Web 3.0
Say it ain't so! Web 3.0?! Is this going to lead to Library 3.0? And what is that going to look like?
Well, after taking a deep cleansing breath, it looks like Web 3.0 according to this ReadWriteWeb article is going to be about personalization, such as personalized recommendations for products.
Wait.
Aren't we talking reader's advisory here? Or watcher's or listener's advisory? Don't librarians do this each and every day? Isn't this a strength of our profession? Perhaps we just need to take our show on the virtual road! Or perhaps our strength is that instead of having a faceless computer with a misunderstood algorithm making suggestions, we have REAL LIVE PEOPLE who can do it. And do it well.
Honestly, let's use our technology knowledge to blog, tweet, post, comment, shout that we already do this. Let's offer the service online to make it shiny and new, but let's not forget that LIBRARIANS RULE in this arena already. And let's keep on making sure that we are the human face of information, of recommendations. We are in the know already. Perhaps we can skip right to Library 4.0!